If you’re under the impression that Denver International Airport houses a secret headquarters for the Illuminati or that the airport’s large blue mustang statue is cursed by demons, then you might fight yourself the target of an unusual troll job in the form of advertisements for the airport’s current remodeling project.
“What’s happening behind this wall? A. Gargoyle breeding grounds. B. A top secret Freemason meeting. C. An improved airport experience.” one ad reads.
Another ad featuring an alien making a “shhh” gesture reads, “Yes, [the airport has] some secrets. Since the airport’s opening in 1995, there have been endless rumors and theories. People say our underground tunnels lead to secret meeting facilities for the world’s elite. Our blue horse is thought of to be cursed. Some believe we are connected to the new world order, the Freemasons, and are home to the lizard people.”
Speaking to The Denver Post, Denver International Airport spokesperson Emily Williams said that the ads are a fun-spirited acknowledgment that conspiracy theories are “part of our brand.”
“It’s a fun way that we can engage with our passengers,” she said.
The ads were created with the Karsh Hagan agency and will stay up through the current phase of construction which is slated to conclude next summer.
If you’re curious about the unsubstantiated hysteria that surrounds the airport, The Denver Post has a guide to its most popular conspiracy theories, which includes hidden clues in art that supposedly signal the Apocalypse, underground bunkers that are designated for the elite, and a runway that’s allegedly shaped like a swastika.
But trolling conspiracy theorists will inevitably only further entrench them. Speaking to the Post, retired dentist Len Horowitz and self-described “naturopath” says that the ad campaign confirms to him that there’s something nefarious going on.
“It’s right in your face,” Horowitz said. “They’ve taken all of the quirkiness of those who are considered foolish conspiracy theorists, and conspiracy theories, and blended it into their mixture of propaganda for damage control. It’s new. It’s a very unique thing.”
Good job, DIN. But then again, a campaign to debunk the conspiracies wouldn’t have any effect on the tinfoil hat mind either. On their website tasked with explaining the lengthy construction process ahead, the DIN points out that if people want to believe the conspiracies, “we’re not going to hinder your imagination.”
Featured image via Denver International Airport