Fox News host says Trump’s $399 gold sneakers will make Black people support him because ‘they love sneakers’

A Fox News contributor said during a segment this Wednesday that Black voters will be more likely to support Donald Trump in the 2024 election because of the shiny gold sneakers he launched as a fundraising gimmick this week.

Raymond Arroyo appeared on Fox’s The Big Weekend Show and discussed the $399 limited-edition shoes that Trump promoted at Sneaker Con in Philadelphia on Saturday. As Newsweek points out, the “Never Surrender High-Tops” are shiny gold high tops with an American flag on the back, and have since sold out on the website they were promoted on.

“This is connecting with Black America because they love sneakers,” Arroyo said.

“This a big deal, certainly in the inner city. So when you have Trump roll out his sneaker line, they’re like, ‘wait a minute, this is cool.’ He’s reaching them on a level that defies and is above politics. The culture always trumps politics. And Trump understands culture like no politician I’ve ever seen,” he added.

When asked if people excited about the sneakers would vote for Trump, Arroyo said: “Anybody willing to put 400 bucks down for a pair of sneakers? Yeah, I think that’s commitment and love. It’s something… it’s affection.”

Watch the video below:

Sky Palma

Before launching DeadState back in 2012, Sky Palma has been blogging about politics, social issues and religion for over a decade. He lives in Los Angeles and also enjoys Brazilian jiu jitsu, chess, music and art.